Wednesday, 26 February 2014
Tuesday, 25 February 2014
RWS productions
After reconsidering the final logo we had created , we decided to change our logo as we felt that it was not professional enough and therefore would not represent the quality that we want our viewers to feel when they watch the sequence.
What makes a good logo?
When deciding on my production logo I created a mood board of different logo's to decide on what sort of logo's were popular. Also what kinds of colours they used and how relevant the logos were to a variety of different companies.
The coloured logo's are much more fun and more attractive. The basic black and white logo's tend to be for big more serious companies who have already established enough attention and customers and therefore don't need such a bright fully coloured logo. For example Sony have a very professional looking logo and also they are advertising to adults much more than children as children can't afford to but Sony goods alone. Adults therefore care less about bright exciting logo's and much more about the product. As well as they fact they do not want a bright inappropriate logo on their technology purchased from Sony. This is why I think my template logo of 'RWS Productions' is a good idea as the bright colours will attract audiences from a variety of differing age groups and it will not effect the quality or impact of the opening sequence as it just adds a quick fun, eye-catching moment towards the beginning.
Final Log in
Idea 1
'As two friends believe that they have finally found 'The One' they soon realise that their happily ever after, isn't so happy after all.'
As a group we decided that the first log in created was the best one to represent our opening sequence. It covers the basis of our storyline and gives a clear indication of the meaning of the film without giving away the outcome of the storyline.
Subscribe to:
Posts (Atom)